#So random episodes online full#
Posting clips just under three minutes usually allows accounts to escape copyright laws under the Fair Use Doctrine, as posting full episodes without a break would incur takedowns on platforms like Twitter or YouTube, communications professor Lindsay Hahn tells Rolling Stone. There’s a clear marketing appeal to this type of formatting.
#So random episodes online series#
4, Netflix posted the entire first episode of its series Top Boy in parts on TikTok, one after the other, a major departure from its usual schedule of random clips from different shows.
Following the strikes from the Writers Guild of America and Screen Actors Guild - which prevent actors and writers from promoting their new projects - TikTok accounts from streamers have seen a major increase in clips posting. Hulu, Peacock, Max, Netflix, and Starz have all posted clips from their most popular series in parts on TikTok.
In fact, series split into parts on TikTok can receive such a steady bump in viewership that streaming brands have attempted to adopt the model for their own social media strategies. Watching grey’s, pose, satc and ugly betty on tiktok rn and always think hey i might actually start the rewatch after i close tiktok but i DON’T. But with TikTok accounts spitting random clips of shows directly to for-you-pages, TikTok parts aren’t distracting people who are scrolling - they’re genuinely influencing what TikTok users are watching. On its own, Ugly Betty’s rise in popularity would probably have happened eventually, as a show’s addition to a prime billing spot on Netflix can help bring about a new afterlife, as Rolling Stone’s Alan Sepinwall recently reported. The accounts that post these have hundreds of thousands of followers, with videos reaching anywhere from 15,000 to 4 million views. There are hundreds of TikTok Parts of Grey’s Anatomy, Suits, South Park, 9-1-1, and even the children’s show Bluey. Ugly Betty isn’t the only show getting this treatment.
Google Trends shows interest in the series increased by 500 percent, and hashtags related to Ugly Betty have over 5.5 million views on TikTok, with the top 15 most popular edits all made after Aug. 1, it took less than two weeks for Ugly Betty to experience a renaissance online. TikTok's WGA Ban Was Meant to Catch QAnon Conspiraciesīefore this summer, the ABC comedy Ugly Betty was a perfect example of early 2000s television, a popular show filled with a now-in-their-primes cast - but without any of the online engagement of older series like The Office, 30 Rock, or Gilmore Girls. Ruby Franke Is True-Crime TikTok's Next Target
Why Are So Many Men Obsessed With the Roman Empire? And for the average TikTok user, while they might open the app with the intention of scrolling, a stray part of an episode on a for-you-page can spark an hourslong binge of a show over dozens of TikToks. They’re usually captioned with the show’s title or perhaps hashtagged with an actor’s name, but the one thing most have in common is a tag delineating what part they are in a sequence. The best way to understand TikTok Parts, as the trend is known, is to take its name at face value: Accounts on the social media app take full-length episodes of television shows or films and split them into parts around two to three minutes. And the format is not just bringing these series back into the zeitgeist - it’s also helping streamers get around the promotion ban during the ongoing writers and actors strikes.
#So random episodes online tv#
How do people watch their favorite TV shows? Using a cable provider? Bought season by season direct on demand? Switching on whichever streaming service has it at the moment? Well, on TikTok, one of the most popular ways to consume media right now is watching episodes broken up into dozens of three-minute snippets. Photographs in illustration by Mathieu Young/FOX Andrew Eccles/Disney General Entertainment Content/Getty Images Comedy Central Shane Mahood/USA Network/Everett Collection Liliane Lathan/ABC/Getty Images Tiktok-revamping-tv-shows-v2_1800.jpg tiktok-revamping-tv-shows-v2_1800 - Credit: Photo illustration by Griffin Lotz.
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